Guides

Discover all that Downtown Santa Barbara has to offer with these curated guides.

Dine • Wine • Arts & Culture

Where to Watch the FIFA World Cup in Downtown Santa Barbara

Ready for the ultimate World Cup experience? We’ve rounded up the absolute best spots in downtown Santa Barbara to catch every single match live. From packed sports bars and historic theaters to family-friendly watch parties and vibrant public plazas, your go-to guide for food, drinks, and massive screens is right here. Don't miss a single goal - find your perfect match-day spot now!

Arts & Culture • Health & Wellness • Stay

Spas, Salons, and Self-Care: A Guide to the District’s Premier Grooming and Relaxation Spots

Downtown Santa Barbara offers a sophisticated wellness scene that perfectly matches the active, health-conscious lifestyle of the American Riviera®.

Shop & Stroll • Arts & Culture • Health & Wellness

Museums & Theaters: A Guide to Downtown’s Stages & Galleries

From historic stages where legends performed to interactive spaces where modern innovation takes center stage, explore the cultural soul of Santa Barbara. This guide leads you through the district’s world-class theaters, premier art museums, and storied landmarks that define the American Riviera®.

Arts & Culture • Health & Wellness

The Red Tile Walking Tour: A Journey Through Santa Barbara’s Heritage

Step into the storied past of the Santa Barbara with our self-guided Red Tile Walking Tour, an immersive journey through the heart of our historic district. This iconic route showcases the Spanish Colonial Revival architecture that defines our city's skyline—from sun-drenched adobes and hidden paseos to the grand scale of our civic landmarks.