68th Annual Downtown Holiday Parade
Category: Event Calendar
Date and Time
- Friday, Dec 4, 2026 6:30pm - 8:30pm
Location
State Street, from Sola Street to Ortega Street
Details
A cherished community tradition returns to State Street for the first time since 2019! Presented by Consumer Fire Products, Inc. (CFPI)—who also marks their 13th year gifting the community Christmas tree in the 1300 block—the 68th Annual Downtown Santa Barbara Holiday Parade officially kicks off the holiday season. The evening will feature energetic marching bands, drumlines, dynamic dance troupes, illuminated walking ensembles, and more!
Get Involved:
Participate: Calling all local marching bands, dance troupes, school groups, non-profits, and illuminated walking performers—join the lineup and help bring the music and light back to State Street!
Sponsor: Align your brand with Santa Barbara’s most anticipated holiday comeback and help underwrite this community tradition.
Volunteer: Be part of the behind-the-scenes magic! Volunteer opportunities are available for staging, route marshaling, check-in, and more.
To apply to enter a group, become an official sponsor, or register as a volunteer visit: www.downtownsb.org/happenings/holiday-parade.
