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Downtown Santa Barbara Announces Winners of the 62nd Annual Downtown Holiday Parade

Release Date: December 10,2014

SANTA BARBARA, Calif. – On Friday, December 5th, the 62nd Annual Downtown Holiday Parade showcased “Winter Nights & Holiday Lights” on State Street. The parade, produced by Downtown Santa Barbara (DSB) and Presented by Consumer Fire Products, Inc., featured more than 85 entries and more than 3,700 participants, including magnificent marching bands, fabulous floats and balloons, spectacular performance groups, Grand Marshal Alan Thicke, the Holiday Prince & Fairy and of course, Santa Claus. With more than 60,000 spectators, it was unanimously agreed: this was the most spectacular Downtown Holiday Parade ever!

The 2014 parade winners are Most Theme Oriented: SB All Stars; Most Creative: Santa Barbara Zoo; Most Spirited: Traditional Chinelo de Morelos Comparsa Santa Barbara; Best Performance Group: Young Singers Club; Best High School Band: San Marcos High School; Best Junior High School Band: Goleta Valley Junior High School; Best Elementary School Band: SBUSD BRAVO!; Best Drill Team: Dos Pueblos Chargers; Best Dance Ensemble: Studio B. Several of this year’s winners attended the DSB’s first-ever “Creative Workshop,” open to all entries for décor ideas.  Congratulations to the winners!

Downtown Santa Barbara sends out a hearty thank you to Presenting Sponsor Consumer Fire Products, Inc, which also sponsored the Downtown Christmas Tree. Parade sponsors included: Montecito Bank & Trust and the Towbes Group, Inc.; Bank of Santa Barbara, Canary Hotel, Wheel Fun Rental, SB Nightlife, Paseo Nuevo, Marborg Industries, Santa Barbara International Film Festival, Caribbean Coffee Co, CASA Magazine, Bacara Resort and The Santa Barbara Independent.

Next year’s parade is scheduled for Friday, December 4, 2015 at 6:30pm. For more information about parade entries or sponsorship opportunities, please contact Downtown Santa Barbara at 962-2098 ext. 804.

Downtown Santa Barbara serves as the champion and advocate for the merchants and property owners of the downtown district in Santa Barbara, California, with more than 1400 members.  The Downtown Organization represents a vibrant, authentic downtown core that celebrates itself as an urban community and an internationally known destination. It also manages the Downtown Santa Barbara Business Improvement District (BID), providing enhanced services to make Downtown Santa Barbara a cleaner, safer and more vibrant place for visitors, investors, and residents. Programs, activities and events sponsored by Downtown Santa Barbara include the Downtown Holiday Parade, the Downtown Art & Wine Tour, the decorative State Street Flag Program, 1st Thursday and 1st Thursday: After Hours, Downtown Trick-or-Treat and Film Feast. Like us on Facebook (Downtown Santa Barbara), follow us on Twitter (@SBDowntown) and follow us on Instagram (@DowntownSantaBarbara) for the latest info on events, promotions and downtown information.

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